Friday, March 27, 2020

Growing your social capital

Who they are and what their background is.
Jake from Maddie's Fund. He is a 27-year old that started in this industry after adopting a pet from a no-kill shelter. He wishes to bring the same life to other shelter animals as the pet he adopted.
Which 'slot' you are filling with each person (i.e., domain expert, market expert, supplier), and how the person fills the spot.
Market expert. Maddie's fund is in the service of saving animals and replacing them in the best home environment possible. They regularly deal with customers that align with my business market.
 A description of how you found the person and contacted the person.
I simply chose the company from searching for adoption services. I contacted Jake via email and he responded quickly.
 The nature of the exchange you have with the person -- what favor did they do for you? What is the return expectation? 

Jake was very kind in helping me. He actually didn't expect to get anything out of it for himself. I guess his only expectation is for me to join the fight in stopping kill shelters by implementing my business plan.

 How will including this person in your network enhance your ability to exploit an opportunity?

Jake helped tremendously in identifying my target audience. He encouraged me to make business partnerships with no-kill shelters in order to increase awareness of my plan.

Who they are and what their background is.
Rachel from Lucky Dog Animal Rescue. She has worked in the pet adoption service for 25 years and knows a lot about the domain for the adoption of animals.
Which 'slot' you are filling with each person (i.e., domain expert, market expert, supplier), and how the person fills the spot.
Domain Expert. As I stated above, Rachel has 25 years of experience within the industry and she is very familiar with fostering animals temporarily. 
A description of how you found the person and contacted the person.
I found Rachel by searching for fostering services on the internet. I contacted her via email.
The nature of the exchange you have with the person -- what favor did they do for you? What is the return expectation? 

Rachel gave me information in return for me to foster a dog this summer. I gladly accepted and am willing to help them and the dog.
How will including this person in your network enhance your ability to exploit an opportunity?

Rachel gave me valuable insight into the process of fostering animals. This is crucial for my business plan to work. She loved my idea and recommended I partner with a shelter to get my business started.
Who they are and what their background is.
Kathy from Animal Rescue Without Borders (A.R.W.O.B) is an animal lover who has been in the industry for almost 10 years. She is committed to finding animals on the street who need help and puts them into loving families.
Which 'slot' you are filling with each person (i.e., domain expert, market expert, supplier), and how the person fills the spot.
Supplier. Kathy and her company are on the frontlines of the rescue industry. She and her team search the streets for troubled animals and nurse them back to health. Animals they save either go directly to a family or to a no-kill shelter.
A description of how you found the person and contacted the person.
I found A.R.W.O.B while searching for an animal rescue search service. I contacted Kathy via Email.
The nature of the exchange you have with the person -- what favor did they do for you? What is the return expectation? 

Being that Kathy is far away from me, she was willing to help me without any deal. She simply wished me luck and wants success for my business.

How will including this person in your network enhance your ability to exploit an opportunity?

Kathy is a valuable asset in that she gave me insight into where to get my rescues from. My business needs a supply of rescue animals in order to succeed. She gave me a list of similar rescue shelters in my area that can supply me with rescue pets.


1 comment:

  1. Hi Samuel,
    The way you organized your post was a little difficult to read through. It is not the way I went about writing my post, but you still did a thorough job of hitting each point you needed to in order to complete this assignment. I'm glad the people you reached out to were able to respond to your opportunity and give valuable feedback. I wish I had that same luck!

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